A first degree in Communications, Public Relations, Journalism or related field.
Shalom Group of Hospitals seeks to recruit a Public Relations and Communications Officers/Manager to join our team of qualified staff. This is a new role arising from the implementation of the current three-year strategic plan which has, subsequently triggered tremendous growth in our organization.
The successful candidate will be responsible for the Corporate Communication Division that is responsible for establishing a communication and branding strategy to enhance internal and external communication and the corporate image of the organization.
Duties and Responsibilities
• Collaborate with the Business Development Manger in developing and implementing communications strategies to achieve the overall SGH goals, producing and disseminating various communications materials, including brochures, posters, info graphics, audio-visuals, and policy documents.
• Write, edit and distribute content, including material ranging from publications, blogs, articles, press releases, case studies, and human-interest stories, website content, annual reports, speeches, newsletters, and project reports.
• Ensure that all published content is delivered to high standards, within budget and in compliance with the SGH guidelines.
• Developing press and communication materials for media events using research study findings.
• Nurturing strategic relationships and engagement with critical local, national and international media networks.
• Researching, writing up, and editing in-house publications, including blogs, articles, report summaries, case studies, and human-interest stories.
• Monitor all media including social media for any press / journalist requests for SGH response.
• Respond in a timely manner to queries from local and national media.
• Package stories and information enabling us to pitch to print and online media.
• Organizing events for journalists to sensitize and create awareness of SGH
• Arrange interviews and / or connect journalists with spokespeople from across the SGH family.
• Grow and manage SGH’s media database and website.
• Conduct media monitoring and produce quarterly reports.
• Work with the Business Development Manager to develop and deliver the SGH social media strategy.
• Manage social media account, with the support and input of the ALL stakeholders with regular update of content.
• Create interactive and engaging content that is tailored to a range of audiences.
• Write compelling content for the website and social media, complying with SGH’s editorial standards.
• Maintain a high standard for copy and content, meeting brand and style guidelines.
• Collaborate and manage multimedia productions including video, photography and design.
• Coordinate visibility and online campaigns with other SGH Business Unit Directors as well as mapping external audiences for SGH content.
• Manage and oversee SGH’s digital photo library working with the IT department and the Business Development Manager.
• Support the coordination of specific events and represent the organization externally when relevant.
• Procuring outsourced communications-related services such as graphic design and videography
• Performing other tasks as may be assigned.
Qualifications, Skills and Experience
• A first degree in Communications, Public Relations, Journalism or related field.
• 3-5 years relevant experience in a communications role.
• Strong writing, editing and verbal skills; excellent attention to detail.
• Experience of social media and community management, and of adapting a message to different audiences.
• Experience of website management and content management systems.
• Good time management and organizational skills.
• Ability to work independently in mobilizing media coverage and producing quality communication material.
• Networking, interpersonal, analytical, and organizational skills coupled with resourcefulness and initiative.
• Project management and research communication skills / experience in graphic design and audio-visual production are an added advantage.
The ideal candidate should be able to think creatively, and have excellent communication and interpersonal skills.
